the UK's fastest
growing laundry brand.
Big performance.
We have created the most effective concentrated laundry capsule in the world.
So concentrated it is smol enough to post through your letterbox.

Smol price.
We cut out the middleman and deliver direct; high performance, eco-friendly, vegan and cruelty-free cleaning at a fair price.
A laundry revolution?
Maybe just a smol one :)
How it works.
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wonderful clean laundry
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save up to 50%
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cruelty-free
Regular delivery
Our 24 capsule pack costs just £5.80. Tell us how often you put a wash on and we will regularly deliver what you need.
Testimonials.
smol in the news.






Keep caps from kids
